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https://www.rfi.fr/tw/%E4%B8%AD%E5%9C%8B/20240527-%E5%9C%A8%E4%B8%AD%E5%9C%8B%EF%BC%8C%E6%98%9F%E5%B7%B4%E5%85%8B%E5%B0%8B%E9%81%BF%E8%88%87%E5%B0%8D%E6%89%8B%E6%89%93%E5%83%B9%E6%A0%BC%E6%88%B0-%E5%8D%BB%E9%9B%A3%E9%80%83%E6%8A%98%E6%89%A3%E6%88%B0

在中國，星巴克尋避與對手打價格戰卻難逃折扣戰

據路透社周一5月27日報道，星巴克（Starbucks）在中國面臨著來自快速增長的低成本競爭對手的激烈競爭，這些競爭對手已經蠶食了星巴克在中國的市場份額；與此同時，星巴克也被拖入一場價格戰。

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